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SimpleTexting vs EZTexting: 2-Way SMS Without the Per-Seat Bill

SimpleTexting and EZTexting charge around $39 a month for two-way texting. SCiNESTA includes 2-way SMS wired to the CRM, agents and automations.

SCiNESTA ResearchOctober 18, 20267 min read
SimpleTexting vs EZTexting: 2-Way SMS Without the Per-Seat Bill

Two-way SMS is the highest-reply channel in business messaging, and it has a weird pricing history. SimpleTexting and EZTexting bill roughly $39 a month for a keyword and a shared number, then charge by the message. Blasts are easy. Conversations are where the products get thin: a reply lands in an inbox that closes at 5pm.

The reply is the whole point

People answer SMS within minutes. If nobody is watching the inbox, the lead cools before your team sees it. What you want is the reply answered instantly, every time, including Saturday.

SMS that answers back, in platform

SCiNESTA SMS is a channel, not a silo. The AI agent can hold the whole conversation: answer questions, send the booking link, qualify, and hand off to a human when it matters. Every message is on the contact record, and automations can send based on any CRM event.

  • 2-way SMS with AI agents answering around the clock
  • Keywords, lists and campaigns tied to CRM segments
  • Automations: reminders, no-show saves, review requests
  • Conversations unified with email, chat and calls in one inbox

Compliance note

Whatever platform you use, follow the rules: opt-in, opt-out keywords, quiet hours. SCiNESTA automations respect the same TCPA basics every US sender lives with. Read the channels guide.

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